With the onset of the COVID-19 pandemic in March 2020, MPA pivoted its business to focus efforts on keeping as many stores open as possible, assisting in projects for major retailers, including Designer Brands Inc. (DSW, The Shoe Company, Shoe Warehouse); VF Corp (Vans, The North Face, Icebreaker, Work Authority); Fossil & Watch Station; GUESS, Marciano, G By GUESS; Tailored Brands (Moores); and General Nutrition Centers. MPA looks forward to assisting retailers in their growth objectives and owners with optimizing the value of their assets similar to our previous success with H&R REIT detailed below.
Mike Parker established MPA Inc. in January 1995 equipped with extensive experience in all aspects of commercial and corporate real estate. With proven success in retail leasing from prime, super regional malls to tertiary markets, MPA has the pleasure of representing some of the most powerful retail brands in Canada. MPA has established and maintains strong industry relationships with leading professionals in the real estate, legal, marketing, communications and accounting fields.
MPA is proud of its long-term association with VF Corporation (2011-2021) and its leading brands including Vans, The North Face, Icebreaker, Work Authority and Timberland. VF’s brands are among the most iconic and dominant in their respective categories and are constantly coveted by today’s consumers.
MPA recently completed an 8-year assignment with H&R REIT, Canada’s largest diversified REIT, handling various retail and mixed-use assets across North America. MPA served as an embedded component of H&R’s executive management team, executing Retail Leasing, Asset Management and Development in concert with the H&R team.
The company’s association with global lingerie brand La Senza since its inception in 1990 is just one example that’s reflective of MPA’s excellent working relationships and dedication to its clients. Parker’s personal association with La Senza Corporation and its predecessor Suzy Shier Limited, spanned more than 24 years including the company’s sale to Limited Brands (2007), which was followed by the Canadian market launch roll-out of Bath & Body Works, Victoria’s Secret and Pink.
Prior to founding MPA, Parker spent more than 11 years with Dylex Limited and was appointed Vice-President of Corporate Real Estate in 1993. During his tenure at Dylex, he participated in the North American expansion of iconic multiple retail banners, in addition to re-engineering the firm’s corporate real estate function and managing Dylex’s property assets.
Early in his career, Parker enjoyed eight years with the Canadian Imperial Bank of Commerce, working in both real estate and commercial banking. He’s a graduate of the University of Guelph; a long-standing member of the International Council of Shopping Centers; affiliated with the Canadian Urban Institute, and Urban Land Institute; as well as an active participant in industry-related events.